Professional Practice
This course offers a flexible online learning experience for individuals working in educational marketing and communications. By completing seven modules at your own pace, you'll gain the skills necessary to develop effective digital marketing plans for schools.
The curriculum covers essential topics, including strategic audits, parent personas, digital channels, the customer journey, and sustainability. Upon completion, you'll earn a Professional Practice Certificate in 'Digital Marketing for Schools' at UK Level 5.
As part of the final assessment, you'll need to submit a short marketing plan. To assist you with this, we've provided a marketing plan template that you can download at the beginning of the course. We recommend that you complete the required sections of the template as you progress through the materials provided.
Our FAQ section provides further details regarding grading, submissions and resubmissions.